Event 4: How do I network effectively?

How do you approach someone in a crowd without seeming pushy? How can you best connect with someone you meet at an event? Should you send a follow up after first connecting? You have been sharing your networking advice, and now we’ve asked three Edmonton entrepreneurs to share their experiences. Joanne Blake of Style for Success, Carol McBee of Bossy Mama, and Mack Male of What the Truck?!, ShareEdmonton and other ventures that bring Edmontonians together, shared their experiences and stories about networking in Edmonton. Join Capital Ideas to find out how you can be in the audience for future panels. Members also receive highlights as they become available.

Event Video:
Real Life Networking vs Online Networking

Networking's Return on Investment

Good Business Card Practices

Common Networking Mistakes

Reaching New Contacts Outside Your Network

Networking Advice for Beginners

Networking with the Right People

Remembering Names while Networking

Improving your Twitter presence

Balancing Work, Life and Social Networking

Read a transcript of the event (.pdf).


Carol McBee

Company: Bossy Mama, Mommy Connections

Serial Entrepreneur, Sorority girl, and passionate philanthropist, Carol McBee returned to Edmonton from Texas in 2005 with her BComm in hand, ready to start another business.  Canadian Houses, a virtual tour and photography business was launched in Edmonton in 2006.  Shortly thereafter, Carol returned to the corporate world and worked for the makers of COLD-fX as their Corporate Programs Manager for three years before having her first daughter.   It was decided nearly immediately after the birth of Madelyn that it was time to focus on all things entrepreneurial, full time.  In June 2010, Canadian Houses was sold to focus on two new businesses; Mommy Connections Inc. offering mom to be, mom & baby and mom & tot classes & Bossy Mama Inc. the network for entrepreneurial women .  Carol has a passion for connecting women, be it new moms or entrepreneurial women.  In the first 18 months of operating both businesses, Mommy Connections had 19 locations across North America and more than 150 Bossy Mama members.  Follow Carol at @thebossymama and @mommyconnection for all things connected – with auto reviews and car passion sprinkled in for good measure!

Joanne Blake

Company: Style for Success

Joanne Blake founded Style for Success, a business image and etiquette training company in 1995. Joanne believes that all successful business is based on relationships, and having strong networking and business etiquette skills makes developing relationships fun and effortless.  She does very little advertising and is proud that her business has grown primarily through the connections she has developed. Joanne helps professionals build their personal brand and become savvy not stuffy.

Joanne supports Suit Yourself, an Edmonton based charity that helps low-income women enter the workforce. She is married to her business partner and best friend, Terry Pithers.

Mack Male

Company: Paramagnus Developments / Questionmark Computing

Mack is a software developer, entrepreneur, and social media guy. He’s the Software Engineering Manager for Questionmark Computing, a leading provider of testing and assessment technologies, and is the co-founder of Paramagnus Developments, an Edmonton-based social software company currently focused on ShareEdmonton.ca. Mack is particularly passionate about his hometown, Edmonton, and does his best to expose everything it has to offer through his widely-read blog and other online activities. He co-founded the popular What the Truck?! series of events and has helped to organize dozens of other community events in Edmonton, including ChangeCamp, Eat Alberta, and MediaCamp. In 2009 Mack was named one of Edmonton’s Top 40 Under 40 by Avenue Edmonton for his role in helping to build Edmonton’s online communities. In 2010, Mack was named one of Alberta’s Next 10 Most Influential People by Alberta Venture. Mack is currently a member of Startup Edmonton’s board of directors, EEDC’s Downtown Vibrancy Task Force, EPCOR’s Community Essentials Council, the Edmonton Journal’s Community Advisory Board, the 104 Street Steering Committee, and numerous other boards and committees throughout the city.

Resources and Links:

Capital Ideas Audience

See photos from the event on our flickr: Capital Ideas – Event 4: How do I network effectively?

Read tweets from the panel on our Storify: #capitalideas – How do I network effectively?

Mack Male shares more of his networking advice in his blog: How do I network effectively? Good tools help!


Want to know what the entrepreneurs in attendance had to say after the event?